Thrissur (Kerala), [India]: As artificial intelligence increasingly reshapes how consumers discover brands, compare products, and make purchasing decisions, Seerly is emerging as a new platform designed to help businesses understand and improve their visibility within AI-generated answers. Founded in December 2025 under K4 Minds Technologies LLP, the company is positioning itself at the forefront of the emerging AI search visibility category.
Today, users are increasingly turning to AI assistants such as ChatGPT, Google AI Overviews, and Perplexity for recommendations and insights. Yet many businesses still have little visibility into how their brand is represented in those responses. Seerly aims to bridge that gap by providing the intelligence and insights companies need to monitor and optimize their presence across AI-powered discovery platforms.
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Understanding the New Era of AI-Driven Brand Discovery
The idea behind Seerly emerged from a shared realization among its founders: the internet is shifting from traditional search results to AI-generated answers.
“AI assistants are quickly becoming the first place people go to discover brands,” says Sumeet Chawla, Co-Founder and Business Lead at Seerly. “But most businesses still have no visibility into how they appear in those responses. Seerly was built to give brands the clarity and tools they need to stay visible and credible in this new discovery environment.”
By analyzing how large language models retrieve, rank, and cite information across the web, Seerly enables companies to understand how their brand appears in AI responses and identify opportunities to improve accuracy, consistency, and visibility.
A Founding Team With Deep AI and Product Expertise
Seerly was founded by Sumeet Chawla, Rakesh Menon, and Udit Khandelwal, a team combining entrepreneurial execution with enterprise-scale AI and product development expertise.
Chawla previously founded Juststickers.in, scaling it into India’s largest custom sticker marketplace without external funding. Rakesh Menon, the company’s Product Lead, brings experience in product engineering and platform development from Atlassian and Maersk. Udit Khandelwal, Technical Lead, has built large-scale backend and AI systems at Microsoft and Amazon that serve millions of users.
Together, the team brings a unique combination of business execution, product craftsmanship, and deep technical infrastructure expertise.
Building the Intelligence Layer for Agentic Marketing
Seerly is designed to function as more than a monitoring tool. The platform acts as an intelligence layer for modern marketing teams navigating AI-driven discovery.
It enables brands to track how they appear across AI platforms, analyze brand representation and citation quality, and receive actionable recommendations to improve their presence within AI-generated answers. The platform is also designed to power the next generation of agentic marketing workflows, where AI agents automate marketing tasks using real-time intelligence.
Early users have already begun seeing measurable impact. Govind Lohia of The Good Weight notes, “Seerly completely changed the game for us. The platform showed us exactly where we were invisible to AI engines and gave us a clear playbook to fix it. Within weeks, we started getting actual paid customers from AI traffic.”
As AI assistants continue to reshape the digital discovery landscape, Seerly aims to equip brands with the intelligence needed to remain visible, credible, and competitive in the evolving AI-first internet.
